Marketing That Works for Tri-Cities Small Businesses
Struggling to keep up with social media, create content, or attract more customers online? You’re not alone. Most small business owners don’t have the time to manage their marketing effectively. That’s where we come in.
Since 2015, we’ve helped small businesses in Tri-Cities, TN, SW Virginia, and across the globe grow their online presence with strategic, done-for-you marketing services. Whether you need social media management, a custom marketing strategy, or expert guidance, we make sure your business stands out without adding to your already full plate.
How We Can Help
- Social Media Management
- We create and post content, engage with your audience, and help you grow online.
- Marketing & Brand Strategy
- We craft a customized marketing strategy tailored to your business goals.
- Public Relations Services
- Secure media coverage and position your business as a local leader.
- Workshops & Training
- Book a private session or team workshop to learn how to market your business better.
- And Much More
- From SEO to website design, we handle the marketing so you can focus on your business.
Why Work With Us?
We’re local, experienced, and invested in this community. My family calls the Tri-Cities home, and the small businesses here have a special place in my heart.
When you work with us, you get:
- One-on-one, personalized support (no big agency hassle)
- A marketing strategy that fits your unique business and budget
- Real results that drive more customers through your doors
Johnson City, TN Office: 423-212-8448 | By Appointment Only
A Note from our founder
Hi, I’m Allison, and I’m so glad you’re here!
The Tri-Cities isn’t just where we do business – it’s home. We’re raising our kids here, and this community means everything to us. I’ve spent over a decade helping small businesses grow online, but my passion truly lies in supporting the incredible local businesses that make this area special.
I know firsthand how overwhelming marketing can feel when you’re running a business. That’s why we take a personal, hands-on approach. No big agency hassle, just real, results-driven strategies tailored to you. When you work with us, you’re not just another client. You’re a neighbor, a fellow business owner, and part of the community we love.
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Allison and her team manage my Pinterest account. They are great to work with, professional, quick to respond and friendly.
cbp231
Allison and her team have handled my Pinterest account for over a year now and I could not be more pleased with the results. Allison is easy to work with... read more
Amy Sandidge
Alison is a wealth of knowledge and such a kind soul!! Love working with her over the years!
Britney Breaks Bread
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Allison is wonderful and offers pristine service! Definitely recommend!
chahinez tabet aoul
Extremely helpful and knowledgeable!
Lexi Battershell
Allison is a pleasure to work with and very professional and organized. She's doing a great job with my Pinterest account!
Michele Di Pietro
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Allison and her team and wonderful to work with. All communication was timely, and Allison was always kind and professional and her responses to my many questions. I can recommend... read more
Darcy Vierow
It is a pleasure working with Allison. She is easy to work with and always ready to help when needed. Her customers always come first, and you feel special when... read more
Giangi Townsend
Great customer service! I would highly recommend!!
Cat martin
Proud Member Of:
Our Most Popular Services for Tri-Cities, TN & SW Virginia Small Businesses:
Social Media Management in Kingsport, Johnson City and Bristol
- Account Setup and Optimization: Creating and optimizing profiles on platforms like Facebook, Instagram, Twitter, LinkedIn, and others.
- Content Creation: Developing high-quality, engaging content (images, videos, posts) tailored to the business’s brand and audience.
- Content Calendar Management: Planning and scheduling posts to ensure consistent and timely content distribution.
- Community Management: Engaging with followers, responding to comments and messages, and fostering a community around the brand.
- Social Media Advertising: Creating and managing paid ad campaigns to increase reach, engagement, and conversions.
- Analytics and Reporting: Monitoring social media performance and providing detailed reports on key metrics and KPIs.
Digital Marketing in Kingsport, Johnson City and Bristol
- Search Engine Optimization (SEO): Optimizing the business’s website to rank higher in search engine results.
- Email Marketing: Creating and managing email campaigns to nurture leads and keep customers engaged.
- Content Marketing: Developing blog posts, articles, and other content to attract and retain customers.
- Website Design and Development: Creating and maintaining a professional, user-friendly website.
- Online Reputation Management: Monitoring and managing online reviews and mentions of the business.
- Influencer Marketing: Partnering with local influencers to promote the business and reach a wider audience.
Strategic Services in Kingsport, Johnson City and Bristol
- Digital Marketing Strategy: Develop a comprehensive digital marketing plan tailored to the business’s goals and target audience.
- Brand Development: Helping to define and develop the business’s brand identity and voice.
- Market Research and Analysis: Conducting research to understand the market, competition, and customer preferences.
- Training and Consultation: Providing training sessions and consultations to help business owners and staff understand and utilize digital marketing tools effectively.
Brand Strategy & Consulting
- Brand Identity Deep Dive: A comprehensive audit and refinement of your brand’s visual and verbal identity to ensure consistency, clarity, and connection across all platforms.
- Messaging and Positioning Strategy: Crafting elevated, story-driven messaging that communicates your value, attracts your ideal audience, and sets you apart in your space.
- Signature Offer Development: Strategic refinement or creation of your core offer to align with your goals, pricing structure, and brand positioning so your services truly reflect your value.
- Visual Content Strategy: Creative direction for photo, video, and design assets that align with your brand’s tone, personality, and market positioning to ensure visual cohesion at every touchpoint.
- Customer Journey Mapping: A high-level audit and optimization of how potential clients discover, engage with, and convert within your brand ecosystem designed to increase trust and revenue.
- Website and Digital Presence Audit: A strategic review of your online platforms including website, email, and social with clear, actionable recommendations to improve flow, user experience, and conversion.
- Content and Launch Planning: Bespoke content strategy for upcoming launches, seasonal campaigns, or evergreen marketing complete with a calendar and messaging roadmap.
- CEO Strategy Intensives: One-on-one sessions to realign your business model, refine your visibility strategy, and create a high-level action plan grounded in clarity and growth.
- Brand Storytelling and Founder Narrative: Personal brand development and storytelling strategy that captures your unique voice, mission, and why so your audience connects on a deeper level.
- Full Service Brand Strategy and Execution: A luxury done-with-you partnership that blends strategy, creative, and implementation designed for business owners who want elevated clarity and white glove support from start to finish.
Public Relations Services in Kingsport, Johnson City and Bristol
- Media Outreach and Press Coverage: Securing local and national media placements through targeted outreach and relationship building.
- Press Release Creation and Distribution: Crafting professional press releases for launches, events, and major business milestones.
- Crisis Communication Support: Strategic messaging and communication planning during sensitive or high-stakes situations.
- Earned Media Strategy: Developing campaigns that generate organic buzz and media attention for your brand.
- Speaker and Feature Placement: Positioning clients as thought leaders through podcast interviews, guest posts, and panel opportunities.
Additional Services in Kingsport, Johnson City and Bristol
- Event Promotion & Corporate Event Planning: Promoting local events through social media and other digital channels.
- E-commerce Marketing: Implementing strategies to drive sales for online stores.
- Local SEO: Optimizing the business’s online presence to attract local customers through search engines.
Here’s what a few of our clients are saying about our work:
“This working relationship has truly been a match made in heaven; since I met you, there’s a sense of ease and flow in my business that I would have never thought possible in my first year!
Allison, I am so grateful to God that I met you. Truly. And you can quote me on that!”
“I’m so happy with your services and so glad that I made the move!”
“I am SO SUPER HAPPY! Thank you so so much for EVERYTHING you have done….you have read my mind and then you have tweaked, added, have redone and then you have put the SHINE on everything! Thank you, thank you, thank you! I absolutely love it! “
Local Accolades
KOSBE Award Finalist
WJHL Remarkable Women Finalist
What you can expect from us
Our mission is to provide streamlined excellence in both our interactions and the work we deliver. Customer service is our number one priority every single day.
Here’s our commitment to you:
- We respect your business and schedule. We know you’re busy, so we won’t bug you with useless emails or make you join a Facebook group just to connect with us.
- We believe in personal connection, not cookie-cutter strategy. We have a passion for serving small business owners in the Tri-Cities, TN area and across the world, and we want you to know we’re cheering you on. When you win, we win.
- We’re here to support you. We handle the tasks that need to be done without adding stress to your life.
- We do everything we can to ensure success. We put every effort into never making a mistake. That being said, we’re also human. If we make a mistake, we own it and fix it.
Who We Serve:
What We Offer:
We offer customized social media, public relations and digital marketing strategies for small businesses in: Johnson City, Kingsport, Bristol, Elizabethton, Jonesborough, Bluff City, Piney Flats, Gray, Erwin, Church Hill, Mount Carmel, Colonial Heights, Bloomingdale, Surgoinsville, Gate City, Weber City, and Blountville.