Over the last decade as a digital and social media marketing specialist, I have worked with thousands of small business owners globally to grow their social media and digital presence.
A few years ago, I realized the true need for small business focused digital marketing, public relations & social media management in the Tri-Cities, TN area. I realized that many small business owners were missing out on a huge opportunity to market themselves online and I wanted to immediately find a solution for that.
I have a passion for helping Tri-Cities, TN & SW Virginia small business owners elevate their social media presence, grow their audience, build out a digital marketing plan, and execute it flawlessly. I believe that no two businesses are the same & I offer customized, scalable solutions that help you meet your goals.
What Sets Us Apart:
We are not a traditional marketing agency. You will never experience the frustration of dealing with multiple team members. I believe that small businesses require unique marketing strategies, and I am passionate about ensuring your voice is heard without adding to your already full schedule.
You will always receive one-on-one, hands-on strategy, advice, and communication directly from me, Allison. When necessary, I will engage other specialists from my team, such as our graphic designer, to help us meet and exceed your goals.
My ultimate aim is to assist you in achieving your objectives creatively and strategically by getting to know your business and focusing on the best growth strategy for you.
I would love to set up a consultation call or meet with you in our Johnson City office to hear about your needs, goals, and business.
Johnson City, TN Office: 423-212-8448 | By Appointment Only
A Note from our founder
Proud Member Of:
Our Most Popular Services for Tri-Cities, TN & SW Virginia Small Businesses:
Social Media Management
- Account Setup and Optimization: Creating and optimizing profiles on platforms like Facebook, Instagram, Twitter, LinkedIn, and others.
- Content Creation: Developing high-quality, engaging content (images, videos, posts) tailored to the business’s brand and audience.
- Content Calendar Management: Planning and scheduling posts to ensure consistent and timely content distribution.
- Community Management: Engaging with followers, responding to comments and messages, and fostering a community around the brand.
- Social Media Advertising: Creating and managing paid ad campaigns to increase reach, engagement, and conversions.
- Analytics and Reporting: Monitoring social media performance and providing detailed reports on key metrics and KPIs.
Digital Marketing
- Search Engine Optimization (SEO): Optimizing the business’s website to rank higher in search engine results.
- Email Marketing: Creating and managing email campaigns to nurture leads and keep customers engaged.
- Content Marketing: Developing blog posts, articles, and other content to attract and retain customers.
- Website Design and Development: Creating and maintaining a professional, user-friendly website.
- Online Reputation Management: Monitoring and managing online reviews and mentions of the business.
- Influencer Marketing: Partnering with local influencers to promote the business and reach a wider audience.
Strategic Services
- Digital Marketing Strategy: Develop a comprehensive digital marketing plan tailored to the business’s goals and target audience.
- Brand Development: Helping to define and develop the business’s brand identity and voice.
- Market Research and Analysis: Conducting research to understand the market, competition, and customer preferences.
- Training and Consultation: Providing training sessions and consultations to help business owners and staff understand and utilize digital marketing tools effectively.
Additional Services
- Event Promotion & Corporate Event Planning: Promoting local events through social media and other digital channels.
- E-commerce Marketing: Implementing strategies to drive sales for online stores.
- Local SEO: Optimizing the business’s online presence to attract local customers through search engines.
Here’s what a few of our clients are saying about our work:
“This working relationship has truly been a match made in heaven; since I met you, there’s a sense of ease and flow in my business that I would have never thought possible in my first year!
Allison, I am so grateful to God that I met you. Truly. And you can quote me on that!”
“I’m so happy with your services and so glad that I made the move!”
“I am SO SUPER HAPPY! Thank you so so much for EVERYTHING you have done….you have read my mind and then you have tweaked, added, have redone and then you have put the SHINE on everything! Thank you, thank you, thank you! I absolutely love it! “
Local Accolades
KOSBE Award Finalist
WJHL Remarkable Women Finalist
What you can expect from us
- Our mission is to provide streamlined excellence in both all of our interactions as well as the work we provide. Customer service is our number one priority every single day.
- We respect your business and schedule. We know that you’re busy so we won’t bug you with useless emails or make you join a Facebook group just to be able to connect to us.
- We believe in personal connection, not a cookie cutter strategy. We have a passion for serving small business owners in the Tri-Cities, TN area & across the world and want you to know that we are cheering you on. When you win, we win.
- We are here to support you, handle the tasks that need to be done and not add stress to your life.
- We will do everything we can to ensure that our work together is successful.
- We put every effort possible into never making a mistake in any part of our work with you. That being said, we’re also humans…if we make a mistake, we own it. We will do everything that we can to fix it.
Who We Serve:
We serve small business owners across the Tri-Cities, TN and Southwest Virginia region including but not limited to:
- Johnson City, TN
- Kingsport, TN
- Bristol, TN/VA
- Elizabethton, TN
- Jonesborough, TN
- Bluff City, TN
- Piney Flats, TN
- Gray, TN
- Erwin, TN
- Church Hill, TN
- Mount Carmel, TN
- Colonial Heights, TN
- Bloomingdale, TN
- Surgoinsville, TN
- Gate City, VA
- Weber City, VA
- Blountville, TN
What We Offer:
We offer customized social media, public relations and digital marketing strategies for small businesses in: Johnson City, Kingsport, Bristol, Elizabethton, Jonesborough, Bluff City, Piney Flats, Gray, Erwin, Church Hill, Mount Carmel, Colonial Heights, Bloomingdale, Surgoinsville, Gate City, Weber City, and Blountville.
Social Media Management in Tri-Cities, TN
Social media management is vital for a local Tri-Cities TN business as it helps create and maintain a strong online presence, fostering direct engagement with the local community. Through regular updates, engaging content, and responsive interactions, businesses can build brand loyalty and trust among local customers. Effective social media strategies can also amplify word-of-mouth marketing, attract new customers, and provide valuable insights into consumer preferences and trends. By managing social media well, businesses can stay top-of-mind, drive more foot traffic, and enhance overall customer satisfaction and retention.
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SEO Optimization in Tri-Cities, TN
SEO optimization is crucial for a local Tri-Cities TN business because it enhances online visibility, driving more targeted traffic from nearby potential customers. By optimizing for local search, businesses can appear in relevant searches, such as "best restaurants in Tri-Cities TN," which increases the likelihood of attracting customers who are ready to make a purchase or use a service. Effective SEO strategies can also help build credibility and trust within the local Tri-Cities, TN community, improve the user experience on the website, and ultimately lead to higher conversion rates and sustained business growth.
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Public Relations in Tri-Cities, TN
Effective public relations (PR) is essential for a local Tri-Cities TN business as it helps build and maintain a positive reputation within the community. By crafting compelling stories and engaging with local media, businesses can increase their visibility and credibility. PR efforts can also foster strong relationships with key stakeholders, including customers, partners, and influencers in the area. Moreover, proactive PR strategies can help manage and mitigate any potential crises, ensuring the business maintains a favorable image. Through consistent and strategic PR activities, businesses can enhance their local presence, attract new customers, and reinforce customer loyalty, contributing to long-term success.
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